The Street Chestnut Hill Announces the Opening of 27 Boylston Street with the Arrival of New Brands

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27 Boylston Street
Chestnut Hill, MA – The Street Chestnut Hill announced the opening of its newest building at 27 Boylston Street. Located at the center of the property, this destination within The Street will consist of 25+ new retailers and restaurants, health and wellness concepts, office space, and community gathering places.
A first wave of brands started to open on June 13, followed by a special community celebration on June 15 featuring live music, fitness, kid-friendly activities, brand activations, and exclusive promotions. Further enhancing the building’s distinctive design, The Street will also unveil a vibrant new mural by acclaimed Italian artist, Agostino Iacurci.
Several businesses will open at The Street’s newest building this week, with more coming soon. This notable mix of national and local brands includes premium active lifestyle brand Alo Yoga, high performance outdoor equipment and apparel company Arc’teryx, California inspired clothing brand Marine Layer, sustainable fashion brand Reformation, lifestyle and sleepwear brand Roller Rabbit, leading laser facial destination Skin Laundry, the high-intensity, low-impact strength training workout on a custom reformer [solidcore], and luxury, locally-owned, lifestyle boutique WHEAT.

The Street is pleased to announce several new businesses joining the building’s roster, including modern American menswear designer Todd Snyder, innovative fine jewelry brand Mejuri, Boston Center – Aesthetics for the Face & Body, specializing in plastic surgery and cosmetic dermatology, local stretch studio LYMBR, and Nava Health, offering personalized wellness plans that promote optimized health and longevity.

Adding to The Street’s unique office spaces, Coldwell Banker Realty and Hammond Residential Real Estate will join 27 Boylston Street in Q4, 2024. Located on the third floor, Coldwell Banker Realty and Hammond Residential Real Estate will open a world class state-of-the-art Global Luxury real estate office model designed for collaboration for clients and sales associates alike. With nearly 375 sales associates and support personnel, Coldwell Banker’s new office will specialize in residential sales, seller and buyer representation, home marketing services, and superior luxury marketing of properties in Chestnut Hill, Newton, Brookline, and surrounding areas.

The third level of the building will also be home to real estate and venture capital investment firm Weiner Ventures, and the previously announced New England OB-GYN Associates, which will offer comprehensive care and on-site services, including laboratory, ultrasound, genetic counseling, endocrine care, lactation counseling, educational classes, and office-based surgery in an accredited surgical suite. New England OB-GYN is affiliated with Brigham and Women’s Hospital, a top-ranking Boston hospital and a historic leader and innovator in women’s health.

This special project’s growing roster includes the following businesses, and even more will be announced in the coming months.

Alo Yoga – June 13
Arc’teryx – June 13
*Boston Center – Aesthetics for the Face & Body – Coming Soon
Brilliant Earth – Coming Soon
*Coldwell Banker Realty – Q4, 2024
*Hammond Residential Real Estate – Q4, 2024
*LYMBR – Coming Soon
Marine Layer – June 13
*Mejuri – Coming Soon
M.M.LaFleur – Coming Soon
*Nava Health – Coming Soon
New England OBGYN Associates – Coming Soon
Pink Carrot  – Coming Soon
Reformation – June 13
Roller Rabbit – June 13
Skin Laundry – June 14
[solidcore] – June 15
SweatHouz  – Coming Soon
*Todd Snyder – Coming Soon
WHEAT – June 14
*Weiner Ventures – Coming Soon
Winston Flowers  – Coming Soon
(*denotes newly announced)
“The opening of 27 Boylston Street is a significant development milestone that we are so proud to share with the community,” says Paige Steinberg, General Manager of The Street Chestnut Hill. It is a testament to The Street’s evolution as a lifestyle destination that further amplifies our unparalleled collection of retail and fashion, new and popular culinary concepts, health and wellness offerings, and local businesses. Our expansion of office space also adds to our unique offerings, providing convenience and meaningful amenities for the businesses and our guests.  We’re excited to celebrate the openings of these incredible businesses this week and for our guests to experience this remarkable new building.”

27 Boylston Street will seamlessly connect the two sides of the property to truly make it “The Street.” Spanning 90,000 square feet across three levels, the building is a continuation of the property’s already robust lineup of retail and dining offerings, including many first to market concepts, nationally recognized brands, and beloved local businesses. The openings at the building join many other exciting, new additions at The Street including the first Boston area location of New York based ice cream brand Van Leeuwen Ice Cream, locally owned bakery The Half Cookie, which opened last week, and New England’s premier confection and chocolate maker Bridgewater Chocolate, opening this summer.

To celebrate the opening of 27 Boylston Street, The Street will host a special event at the new building featuring various kid-friendly activities, fitness, live music, brand activations, exclusive offers and more, this Saturday, June 15 from 12pm to 2pm. Festivities include an outdoor yoga class led by Alo and sneaker customization at the store, a trail run with Arc’teryx, free ice cream scoops from Van Leeuwen at Roller Rabbit, children’s crafts with beloved local vendor and teacher, Caroline Silva of The Creation Station, and complimentary fashion sketching by local artist, Wendy DeFeudis of Very Wendy Designs. For more information on the event and a complete list of store promotions and offerings, please visit www.thestreetchestnuthill.com/event/new-to-the-neighborhood.

Bringing vibrant art to the new building, The Street has unveiled a mural by renowned artist, Agostino Iacurci. At 40 feet tall and 8 feet wide, the piece, titled “Tall Flowers”, portrays a colorful scene of a flowering plant that rises from a pot and spreads across the second and third-story façade of the building. “Tall Flowers” was inspired by the New England region, and more particularly, the vibrant Chestnut Hill neighborhood and its abundant natural surroundings. It invites public engagement through its playful render and bold visual language to enjoy, appreciate, and co-exist with nature. “Tall Flowers” was curated by Justkids.Art Consulting and is located on the Route 9 side of the building.

Designed by WS Vice President of Studio, Jared Ramsdell and Senior Designer, Morella Garofalo with Architect of Record, Sasaki, 27 Boylston Street embraces and highlights some of the original features of the existing building to pay homage to its history and create an interesting and fresh experience for guests. The curvature and brickwork of the original building remain while the building has been reimagined with masonry, metal, wood, enlarged windows, and lush greenery crawling up, around and above, enhancing the architecturally distinctive structure. Encouraging guests to meander and explore, an elevated walkway wraps around the building to a second level of retail shops and a 64 ft. bridge transports guests to the property’s southern façade. The pond-facing overhang of the original structure has also been modified to allow light infiltration and views up to the sky. 27 Boylston Street now features a brand new sign for the property, inspired by vintage roof top signs with exposed structure, expressive characters, and a warm glow. The design team chose a soft pink color for the letters to highlight the new building while simultaneously creating an updated and bespoke welcome to The Street.

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