STAUD Expands Retail Presence with Grand Opening of Boston Seaport Location


Boston– STAUD, the Los Angeles-based fashion brand known for elevated yet accessible luxury, announced the soft opening of a new brick and mortar store at The Superette in Boston Seaport on December 11th.

This opening reinforces STAUD’s dedication to providing unique shopping experiences for loyal and new customers that showcase the brand’s coveted collections, including ready-to-wear, handbags, footwear, and accessories. Having opened another store earlier this week at Palm Beach, Florida, as well as its recent successful pop-ups at Market in Highland Park Village, Dallas this past summer and at the renowned Harrods store in London, STAUD is furthering its commitment to expanding its retail footprint and enhancing a brand presence. “We are delighted to bring the STAUD experience to Boston,” said Sarah ‘Staud’ Staudinger, Co-Founder and Creative Director of STAUD. “This new location not only allow us to connect with our existing customer base, but also introduce our brand to new audiences in this vibrant neighborhood.” “Boston Seaport is excited to welcome STAUD, a brand that offers seamless style for all women. It is truly a wonderful and very welcome addition to our growing mix of stylish and accessible brands at The Superette,” says Ariel Foxman, VP of Brand & Experience, Boston Seaport.STAUD has earned a dedicated following for its commitment to creating high quality designs that effortlessly transition from day to night at an approachable price point. The brand’s expansion underscores its mission to make classic, everyday style accessible to a wider audience. STAUD will continue to offer its sought-after collections online, providing customers with a seamless shopping experience through its e-commerce platform. STAUD operates flagship stores on Melrose Place in Los Angeles and in New York’s Soho neighborhood with an anticipated opening in East Hampton next summer. STAUD is located at The Superette (70 Pier 4 Blvd., Suite 220, Boston, MA 02210). It will be open Monday to Saturday 11am to 7pm and Sunday 12 pm to 6pm. For more information about STAUD and its new store openings please visit