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CRE Professionals to Explore Practical AI Applications at Boston Workshop

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Kevin Gulley

BOSTON — Commercial real estate professionals will have an opportunity to learn how artificial intelligence can be incorporated into everyday work during an interactive workshop scheduled for Sept. 11 at Allsteel in Boston.

The half-day program, “Leading with AI: From Foundations to Real World Applications,” will be hosted by the Commercial Real Estate Development Association and led by instructors Kevin Gulley and Brendon McSheffrey of The Kendall Project.

The workshop will run from 9 a.m. to 1 p.m. at Allsteel, 200 State Street, and is designed specifically for commercial real estate professionals seeking a practical understanding of AI and how it can support their roles.

Rather than focusing on a particular AI product or platform, the session will begin with the fundamentals of artificial intelligence, including what AI is, how it works and why the quality and relevance of its outputs depend heavily on the information and context provided to it.

The instructors will then move into real-world applications, with a focus on helping participants develop skills they can use across different AI tools and platforms.

Topics will include how to write more precise prompts, define a user’s role and responsibilities for AI, provide the context necessary to produce better results, and teach AI an organization’s rules, standards and terminology.

The workshop will also explore how professionals can move beyond one-off prompts to create repeatable AI systems that can be incorporated into their daily workflows.

Organizers say the goal is to provide participants with a framework that can remain useful regardless of which AI platform or technology their firms ultimately adopt.

From Individual Tools to Teamwide Systems

A central theme of the workshop will be moving AI from an individual productivity tool to a resource that can support broader teams and organizations.

Participants will examine how their own professional challenges can be used to generate more effective AI solutions and how AI workflows can be structured around specific job functions.

The program will cover:

  • The fundamentals of AI and how it works.
  • How context influences AI-generated results.
  • Defining professional roles so AI can provide more relevant support.
  • Using real workplace problems to improve AI outputs.
  • Teaching AI organizational rules, standards and language.
  • Building repeatable systems rather than relying on individual prompts.
  • Implementing AI approaches that can be used across teams.

The emphasis on practical applications reflects the growing interest in AI across the commercial real estate industry, where professionals are exploring ways to improve research, analysis, communications, workflow management and other day-to-day functions.

By starting with the underlying principles rather than a specific technology, the workshop aims to give CRE professionals tools and concepts they can apply as AI technology continues to evolve.

Event: Leading with AI: From Foundations to Real World Applications
Date: Friday, Sept. 11
Time: 9 a.m.–1 p.m.
Location: Allsteel, 200 State Street, Boston
Instructors: Kevin Gulley and Brendon McSheffrey, The Kendall Project
Host: Commercial Real Estate Development Association

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